Position title
Social Media Strategist/Community Manager

Social Media Strategist/Community Manager

FX Matt Brewing Company (Saranac / Utica Club Beer)


Overall Scope – Create and implement ongoing social media program to drive buzz and energy around new Saranac product launches and branding efforts.


Specific responsibilities include:

Primary - #1 priority:

  • Work with Matt team to develop a 6 month (Apr-Sept) taproom new products/events content calendar
  • Attend Weekly planning meetings with Matt marketing team for post reviews/approval
  • Develop strategies/tactics to expand followers/increase reach among younger targets
  • Contribute to planning, development and execution of events at the brewery
  • Monthly review of plans/posts to define best practices


Secondary – Long term:

  • Build and maintain social media and influencer relationships in craft beer, lifestyle and food
  • Research and analyze key social media trends to create strategies for brewery social media


Internship Details:

  • Program Proficiency (Adobe Photoshop Required, Premiere Pro/Other Video Editing Software, other CC program exp. are a bonus)
  • Collaborative
  • Age (21+)
  • Hours (15-20 hours/week)
  • Pay ($15/hour)
  • Internship duration (Apr-Sept)
  • Other (Great Beer)
Employment Type
Duration of employment
Summer Internship
Job Location
811 Edward St,, Utica, NY, 13502
Working Hours
At brewery (mon-fri) / flexible
Date posted
March 18, 2021
Valid through
March 31, 2021
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Position: Social Media Strategist/Community Manager

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