Social Media Strategist/Community Manager

FX Matt Brewing Company (Saranac / Utica Club Beer)

Overall Scope – Create and implement ongoing social media program to drive buzz and energy around new Saranac product launches and branding efforts.

Specific responsibilities include:

Primary - #1 priority:

• Work with Matt team to develop a 6 month (Apr-Sept) taproom new products/events content calendar
• Attend Weekly planning meetings with Matt marketing team for post reviews/approval
• Develop strategies/tactics to expand followers/increase reach among younger targets
• Contribute to planning, development and execution of events at the brewery
• Monthly review of plans/posts to define best practices

Secondary – Long term:

• Build and maintain social media and influencer relationships in craft beer, lifestyle and food
• Research and analyze key social media trends to create strategies for brewery social media

Internship Details:

• Program Proficiency (Adobe Photoshop Required, Premiere Pro/Other Video Editing Software, other CC program exp. are a bonus)
• Collaborative
• Age (21+)
• Hours (15-20 hours/week)
• Pay ($15/hour)
• Internship duration (Apr-Sept)
• Other (Great Beer)