- Develop marketing/sales programs and work with sales team to grow sales.
- Grow company sales.
Key Performance Expectations:
- Develop creative and innovative approaches to market / sell Company brands to our core customers and attract new customers
- Develop programs to help our sales team sell our products to Distributors and Retailers
- Work with the Sales Team to ensure proper execution of Brewery initiatives
- Work with Sales Team, calling on distributors/key retailers to test new product concepts/initiatives and gather market feedback.
- Manage and develop company sponsorships to increase awareness and drive sales before and during event.
- Develop Company Communications to increase brand awareness with distributors, retailers and consumers to help drive sales
- Track and analyze competition activities (including product offerings, promotions, POS, distributor programs, social media, etc.), reporting quarterly on their initiatives
- 3+ years sales experience in addition to +2 years of marketing, sales promotion or social marketing experience
- Located in or near Utica, NY (or willing to relocate)
- Preferred: beer sales experience
October 7, 2019